Stephen Key, author of One Simple Idea, published by McGraw-Hill. The book is a guide for startups and entrepreneurs who have an invention that they want to bring to market. Key holds more than thirteen patents, and has seen his products sold in Wal-Mart, 7-Eleven, Disney Stores, and theme parks worldwide. Some of his products have been endorsed by basketball star Michael Jordan and Jeopardy host Alex Trebek.
